DISCOVERY JOURNEY 3: THE FRAGRANCE DEVELOPMENT PROCESS

  • Discover olfactive developments through the ages.

  • How did the olfactive landscape change over time? 

  • Learn about the sense of smell: physiology, characteristics and curiosities

  • Understand the importance of emotion and memory in smelling

Bouquet of Peonies

WHAT IT IS

Follows the development process from fragrance brief to final juice.

• How a brand constructs a fragrance brief for a new fragrance creation

• How to work with fragrance houses and perfumers for the optimal outcome

• How to evaluate fragrance creations to select the best one for your project

Home Desk

WHEN IT IS

September 21st, 2021

11:00 am - 12:15 pm

REGISTER BY CLICKING HERE

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Cost: $120

Essential Oils

WHO IT'S FOR

Designed for anyone involved in the creation and development of any fragranced product (perfume, beauty care, home fragrance, etc):  fragrance/brand development, technical departments, and anyone at a fragrance house (evaluation, marketing, technical, sales).